Kirby Barr

Manager, Marketing and Communications

Kirby Barr

About Kirby

Kirby is an accomplished marketing and communications professional with a degree in the field and over a decade of experience in the services sector. At Peak Services, Kirby leads a dedicated marketing and events team that skilfully plans and delivers forward-facing communications to both core and non-core market customers. The team excels in managing staff attendance at external events, coordinating exhibitor requirements, and orchestrating in-house events such as the HR Masterclass and Procurement Masterclass series. Additionally, Kirby has demonstrated expertise in social media management and executing eDM campaigns, crafting effective marketing strategies for both profit and non-profit organisations, and overseeing website design, creation, and SEO.

A recent achievement includes the successful implementation of an internal communications platform. This project required the creation of a comprehensive internal communications plan for seamless onboarding and delivery. Under Kirby’s direction, Peak’s LinkedIn following has grown organically by 20% in the past year.

Core Capability

  • Manage a team to deliver the activities in the marketing plan to align with the strategic business plan.
  • Social media management.
  • Events coordination and management.
  • Website management, copywriting and eDMs.
  • Collateral development.
  • Stakeholder relationship management.
  • Brand Management.

Qualifications

  • Bachelor of Communication, majoring in Public Relations and Marketing
  • Diploma of Business 
Kirby Barr

Kirby Barr

Manager Marketing and Communication